Greatest Hits, Episode 1 featuring Gered Mankowitz x Jimi Hendrix

Greatest Hits, Episode 1 featuring Gered Mankowitz x Jimi Hendrix

Morrison Hotel Gallery is pleased to announce the unveiling of a new IGTV series entitled Greatest Hits. With a runtime no longer than the classic hits spawned by legendary subjects, each episode of this weekly series hones in on the true story behind a different iconic image from the MHG archive as told by its respective photographer. Stay tuned for new episodes every Thursday and exciting happenings coming soon to Morrison Hotel Gallery, where music history happens.

Here to help us kick things off with the premiere episode of Greatest Hits is legendary photographer Gered Mankowitz with his aptly titled "Classic", a time-honored portrait crystalizing the sensational legacy of the late-great Jimi Hendrix at the precipice of rock stardom. Coming of age at the peak of Swinging Sixties, it would appear as though Mankowitz had found himself in the right place at the right time but rather than following in the footsteps of those legends whose storied careers begin only a few years before his, the London-born artist would forge his own path as one of the preeminent music photographers of an era. Chronicling pop culture and music history as it happened in a time before Polaroid—"when trust between photographer and subject was key"—, Gered Mankowitz emerges as a humble legend whose oeuvre not only reflects a generation's ostensible personalities but its tender essence. A half-century onward, he is revered of the greatest visual historians of all time.


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